top of page
Standard
product image
Asset type on EML:
Product
Keyword to find on EML:
-
​
EML code:
PA
Consumer journey:
Discovery/Post Purchase/maintenance, depending on the C&A
​
Description:
Product image, shot against white background
​
Product neutrality:
No
Produced for:
C&A
​
Activation:
Website/Webshop
​
Mapping:
Mapped per PNC
​
Aspect ratio(s):
Native + 1:1/other aspect ratios upon request
Examples



Specific considerations for asset type
-
Is a standardized frontal shot of a product
-
Lighting should be uniform and natural
-
The entire product should be clearly visible and undistorted
General considerations for asset type
bottom of page