The Electrolux way
With our Swedish heritage, caring for our consumers and their home life comes naturally.
In fact, we exist to create effortless and sustainable home life experiences that matter.
For you, for our society and for our common future.
HOME LIFE THE
ELECTROLUX WAY
Our innovations for better living:
The Electrolux way: Taste
​
THE TASTE OF A BETTER FUTURE
The Electrolux way: Care
​
MAKE CLOTHES
LAST LONGER
The Electrolux way: Well-being
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CLEAN AIR
FOR EVERYONE
Great tasting food in a healthier and more sustainable way
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There’s nothing better than enjoying a good meal together with loved ones. Preparing and eating food can bring people together, give birth to new ideas and of course make us strong and healthy.
To us, creating a more sustainable future is about changing the definition of what great-tasting food is and finding new ways and tools to cook and eat better with more respect for food and where it comes from.
When every step of the journey to a great tasting meal can be accounted for and nothing is wasted — we believe it tastes better. We want to make it simple and more intuitive to cook great tasting, healthy and sustainable meals.
Today the way we think about food and cooking is changing rapidly. We know that many consumers want to eat a more sustainable and balanced diet. But it can be hard to change habits when everyday life goes on.
That's why we're introducing the Better Living Program, a plan to enable better and more sustainable living for consumers around the world by 2030, with a bold target to make sustainable eating the preferred choice.
THE
TASTE
OF A
BETTER
FUTURE
MAKE
CLOTHES
LAST
LONGER
The way we care for our clothes is important, not only to maintain the way they look and perform, but also for the environment. Because of harsh and unsustainable washing methods, millions of clothing is thrown away each year — this is something we need to change.
Our care technologies not only require less energy and water, they’re also kind to fabric, meaning your favourite clothes stay looking and feeling better for longer.
By innovating to prevent clothes needlessly being sent to landfills, and partnering with others who share our mindset, we can achieve our goal that by 2030, our laundry appliances will make clothes last twice as long, with half the environmental impact.
Get a healthy indoor environment
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As indoor air pollution in your home is little
understood, the effects are often overlooked. But a clean home can improve your health and protect against irritation and allergies, giving you the room to recharge.
Our clean air innovations are designed to purify and keep your home safe, reducing particles and pollutants to maintain a healthy indoor environment. Because we believe clean air and clean surroundings
should be a right, not a luxury, for everyone.
2030 target: Make homes healthier and more sustainable through smart solutions for air, water and floors.
